Nessle, a platform that connects new moms and care providers, was recently accepted into Amazon Web Service’s Impact Accelerator program for underrepresented founders. The Richmond company was awarded $225,000 in cash and AWS credits as part of its acceptance, and founder and CEO Carly Buxton and Chief Technology Officer Michelle Cunningham will participate in a 10-week training program.
Nessle was one of just 25 companies accepted into the program out of more than 1,000 applicants. This particular program from AWS, the cloud-computing arm of Amazon.com Inc., is geared toward women-owned startups.
“It’s a huge deal for us and somewhat unexpected,” Buxton said. “I feel like we have been in a place where we have been trying to get a lot of people to believe in our business and create traction. It’s hard, but then a huge player like Amazon believes in us. It’s given us such a shot of energy.”
Nessle was founded in 2019 after the birth of Buxton’s first child. She did not…
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