About the business: Royelles Gaming for Girls is the company behind Royelles, a learning-based virtual reality game that empowers young girls and nonbinary individuals to develop their skills in STEAM (science, technology, engineering, arts and math) industries and leadership. The game utilizes artificial reality, artificial intelligence and voice technologies and is made for users aged 4 through 12.
“The whole idea is to create safe, inclusive, transformational play experiences that dismantle the stereotypes and really inspire and empower girls in particular to realize their greatest potential,” said Múkami Kinoti Kimotho, the company’s founder, CEO and “chief girl crusader.”
The Royelles app was publicly launched in mid-July after private beta testing and is available on Apple and Android. The game uses a freemium model, where all gameplay is free but users can upgrade their experience through in-app purchases that will be rolled out in the coming months.
How it started:…
Read the full story from the Washington Business Journal.
