WASHINGTON — If your favorite pizza place doesn’t offer online ordering yet, there’s a good chance it will have to soon.
Online ordering now makes up 45 percent of Domino’s Pizza’s sales in America.
A Domino’s spokesman tells QSR Magazine that the company upgraded its mobile app late last year. It felt it had to do it to stay competitive.
The app now lets you order by talking to a computer voice named Dom, much like the iPhone’s Siri.
Pizza Hut, which in 1994 became one of the first companies to sell anything on the Internet, had its biggest digital sales day ever on Super Bowl Sunday this year.
CNBC reports Pizza Hut racked up more than $10 million in digital sales by halftime. There’s no word on how big that number was at the end of the day.
Other pizza places in the D.C. region that offer online ordering include Blaze Pizza, District of Pi, Fuel and Custom Fuel Pizza, Ledo Pizza, Lost Dog Cafe, Papa John’s, Pizza Boli’s, We The Pizza and Wiseguy NY Pizza, and the list is only going to grow.
But for those who prefer, punching in a phone number and dictating your order to a human will likely continue to be an option for a long time to come.
