How Charlottesville-based Glimmr is aiming to elevate content creators through its fair-pay platform

Glimmr co-founder and CEO Jefferson Griscavage believes it’s important to help others achieve their greatest potential. 

“Don’t be afraid to chase your passion in life. I feel like so many people give up what they really enjoy,” he said. “I believe if people believe in themselves, they can do it.” 

Griscavage is a fourth-year student studying medicine and business at the University of Virginia, whose own dream of empowering others to live their best life has so far resulted in the creation of two startups to help achieve that goal.

In 2019, he helped found Vuetech Health Innovations to improve patient safety and optimize wellness through artificial intelligence.

And in May, Griscavage, along with fellow UVA students and co-founders, Andrew Wang and Evan Yang, launched Glimmr to help elevate content creators. As more people enter the creator space due to social media, Griscavage wants to ensure equity of income and opportunity, through the platform.     

“My vision…

Read the full story from the Washington Business Journal.
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