Would you take a yoga class in the middle of a J.C. Penney store? CEO Ron Johnson hopes so, according to the Dallas Business Journal.
The CEO said that in the center of the store, known as “The Square,” the company will have seasonal merchandise, as well as activities like yoga or Pilates classes.
It was one of a few quirky comments made during the second-quarter earnings presentation last week, which gave an even broader view of how Johnson plans to transform J.C. Penney.