WASHINGTON – As the holiday shopping season rolls along, you may find yourself spending more than you intended. But it’s not all your fault — retailers employ tricks to get you to increase the amount you spend.
Some ways to combat those tricks are to try some tricks of your own.
Marketwatch writer Quentin Fottrell has some tips:
“They have these rest areas where you can put your feet up. And next to these rest areas you might find a display of inventory that the retailer is finding hard to shift — right in your eye-line,” Fottrell says.
“Kids are going to encourage you to spend more…as are partners,” he says.
He says you’ll spend 29 percent more than what you’ve budgeted when kids come along.
“So nothing’s free. You have to be really careful — even retail pros fall for this. The bill could be $41 and then they’ll go looking for other items to bring them up to that $50 mark,” Fottrell says.
It’s the ultimate shopping manipulation.
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