He knows a bit about being an underdog in the pool. But can Ryan Lochte learn how to come back after a self-inflicted fall?
WASHINGTON — He knows a bit about being an underdog in the pool. But now, can Ryan Lochte learn how to come back after a self-inflicted fall?
“Ryan Lochte has severely damaged his reputation,” said public relations strategist Ramsey Poston of Maryland-based Tuckahoe Strategies. “Reputations are what we all live on — especially athletes who are in need of sponsor dollars.”
And Lochte will see fewer of those sponsorship dollars after he admitted that he lied about being robbed in Rio. Lochte along with Rockville swimmer Jack Conger and two other U.S. swim team members are accused of vandalizing a gas station bathroom and getting into a confrontation with a security guard.