WASHINGTON – Fire engines in Baltimore might have to deal with some heat of their own.
As a way to balance the budget and raise revenue without raising taxes, Councilman William “Pete” Welch proposed selling ad space on fire trucks — and the group People for the Ethical Treatment of Animals PETA has already submitted a proposal: a scantily clad woman with the accompanying phrase, “Vegans are hot!”
The ad is meant to raise public awareness on the benefits of a vegan diet and directs readers to the PETA website for recipes.
“PETA is happy to help Baltimore’s fire departments from going up in smoke,” says PETA Manager Lindsay Rajt in a news release. “Our ‘Vegans Are Hot’ fire truck wouldn’t just fight fires – it would also encourage Baltimore residents to rescue their own health while helping animals by dumping artery-clogging meat, eggs and dairy products.”
The City Council has yet to comment.
WTOP’s Mark Segraves contributed to this report. Follow Mark and WTOP on Twitter.