La Liga sells Spanish broadcast rights for $5B+ for 5 years

MADRID (AP) — Spain’s top soccer league has generated 4.95 billion euros ($5.6 billion) from the sale of subscription broadcast domestic rights for five seasons.

La Liga has sold games for live broadcast in Spain to a streaming service for the first time with DAZN picking up the rights to 175 matches per season.

Telefonica-owned Movistar has the rights to the other 205 games, including three complete rounds.

La Liga will be making 990 million euros per season from these rights packages, a slight uplift from 980 million euros a year in the current deals.

More cash will be generated in Spain from live free-to-air rights, the packages to show games in bars, hotels and airports, as well as for the second division.

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