My Story: OxiWear’s Shavini Fernando on facing funding challenges

Editor’s note: “My Story” is where business executives share their personal and professional backgrounds and journeys that have made them who they are, in their own candid words, from the challenges of confronting stereotypes to the glory in overcoming them. Amid calls for racial justice, we can only make real change with greater awareness and understanding — and the ability to learn from each other’s experiences.

Imagine you are sitting in an executive boardroom. You are the only woman in the meeting. You are the founder and CEO of a med-tech startup. You are an immigrant from Sri Lanka with a chronic medical condition that was the catalyst for inventing the new product you are introducing.

You have just finished your pitch, highlighting the details of your product, your team, your go-to-market strategy and the projections you have painstakingly calculated.

An investor leans across the table and speaks to you in your native Singhalese: “You are brown, a woman and disabled.…

Read the full story from the Washington Business Journal.
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