Finding the best deals can often feel daunting, with fluctuating prices and pressure to secure discounts before they’re gone. And with the holidays upon us, it can often be an advantageous time to secure deeply discounted products. However, in many cases, it may pay to wait until other times of the year to capitalize on sales. So if you’re wondering if you ought to buy now — or wait until later to buy popular products — here’s a primer on when to purchase a variety of big-ticket items.
The Best Time to Buy a Home
The best time to buy a house is March, August or December, says Michael Franco, a broker with Compass Real Estate, a brokerage in New York City. “If you want a variety of inventory, then March is the best because everything is either coming on or is on the market for the spring,” Franco says.
According to a 2019 report from Realtor.com, which analyzed three years of median home listing prices, early April is the best time to sell a home because there are a lot of people looking for a home, before the peak buying season begins in June.
Still, “If you are looking for the best bargain, then August and December are great because you have less competition with other buyers looking,” Franco says. There is also “a better chance that if someone listed their home in August or December then they are truly serious about selling and either can’t afford to or don’t want to wait until the spring or fall when sales are busiest,” he adds.
The Best Time to Buy a Car
December is the best month to buy a car, followed by September, says Charlie Tatum, a consultant for Superior Honda, a car dealership in New Orleans.
“Most car salespeople work on monthly, quarterly and yearly goals, and if you walk into the dealership at the end of December, you’ll be hitting a jackpot because all three of those deadlines are coming at once. On top of popular year-end sales, you’ll likely be able to negotiate a better deal,” Tatum says.
Kelley Blue Book and Edmunds.com, two trusted automobile resources, back up Tatum’s advice. According to Edmunds.com data, the year’s highest discount off the manufacturer’s suggested retail price — 6.1% on average — is in December.
But September is also a good time to buy a car, because it falls at the end of the third business quarter. “You’ll get end-of-quarter deals, and if next year’s models have begun to arrive on the lot, you’ll see the previous year’s vehicles at a deep discount,” Tatum says.
The Best Time to Buy Clothing
“(The) end of the season is the best time to buy clothing,” says Trae Bodge, a shopping expert at TrueTrae.com. “For example, tank tops and swimsuits will be deeply discounted in August and September. This can be a good time to stock up on a few warmer-weather essentials that you can still wear through September while the weather is still good.”
Kristen Gall, president at Rakuten Rewards, a cash back marketplace website, says, “September and October are when you’ll find steals for seasonal goods like swimsuits, shorts and summer dresses. Sandals, flip-flops and accessories like sun hats and beach cover-ups can also be found at great prices.” According to Gall, “This is also the perfect time to snag deals on seasonal outdoor items like camping equipment, pool toys and sports gear.”
The Best Time to Buy Appliances
The best time to buy appliances — from kitchen appliances, like a refrigerator or dishwasher, or perhaps an air-conditioning system or a washer or dryer unit — is near the end of the year.
“New models usually come out in November, so we see a lot of deal activity on large appliances from Labor Day weekend through October. It’s not unusual to see discounts in the 30% to 40% off range, which can mean big savings for such a big purchase,” Bodge says. You can find promotions for appliances at major retailers such as Best Buy, Lowe’s and Home Depot.
New appliance technology also often debuts in January at CES, an annual trade show put on by the Consumer Technology Association. New models coming out in the following year can also bring down the prices at the end of a year.
The Best Time to Buy Furniture
New furniture generally hits the showroom floor around the end of winter and end of summer, and so around February and August, you’ll often find better deals and discounts, as retailers make room for the new season’s offerings.
In February, you can also take advantage of holiday deals and promotions around Valentine’s Day or Presidents Day. You can secure sales at retailers such as Ikea, Williams-Sonoma and Ashley Furniture HomeStore.
The Best Time to Buy an Engagement Ring
When it comes to buying an engagement ring, “August is the month to get a deal,” says Apeksha Kothari, COO at RareCarat.com, a diamond ring search engine. “After low sales throughout the summer, retailers are itching to make a sale, and it’s when most inventory is available before the peak season of holiday buying in the fourth quarter hits. Jewelry, in general, can often be purchased at a discount in February, with sales tied to Valentine’s Day.
The Best Time to Buy a Mattress
To secure the best deals on mattresses, whether you’re looking for a mattress from an online retailer or a traditional brick-and-mortar store, you’ll want to shop on holiday weekends, such as Presidents Day. “Three-day weekends, Memorial Day and Labor Day in particular, are a good time to invest in a new mattress. We also see some mattress deals around July Fourth,” Bodge says, adding, “You’ll find discounts being offered by the big brands, like Serta and Sealy, but also from the smaller ‘bed in a box’ companies, like Nest, Nectar and Purple.”
The Best Time to Buy a TV
“The best time to buy TVs is over Black Friday and Cyber Monday,” Bodge says. “The discounts will be very deep, especially on last-season’s models. Right before the Super Bowl is another time for TV deals. People want to see the big game on the best screen possible, and many retailers will offer promotions around that time.”
Around the winter holidays, many stores such as Best Buy and Sears offer steep discounts on TVs, and some may throughout January, so don’t restrict yourself to looking for deals around Black Friday, Cyber Monday and the Super Bowl.
How to Score the Best Deals by Timing Your Purchases
Consider industry holidays to secure deals. May is “Better Sleep Month,” making it an ideal time to buy a mattress, new bedding or a CPAP machine. Plus, March is National Crafts Month and June 29 is National Camera Day. If you learn about a particular month tied to a product or service, you may find a deal when that “holiday” comes up.
Popular holiday weekends, such as Memorial Day weekend, Fourth of July weekend, Presidents Day weekend and Labor Day weekend, are also typically good times to find sales and discounts.
There are also popular days like Black Friday, the day after Thanksgiving, when retailers traditionally slash prices to get consumers in the mood to shop. Small Business Saturday — the day after Black Friday — is another popular time for consumers to take advantage of deals at local independent businesses. And Cyber Monday — the Monday after Thanksgiving — is a popular time for online retailers to offer steep discounts. In July, you can also score a variety of deals and discounts on Amazon Prime Day, a global event where Amazon Prime members can shop the website for numerous sitewide deals.
Factor in the day. There are many benefits to making some purchases during a strategic day of the week. For instance, Tuesday mornings and afternoons are said to be the best time to buy airline tickets, according to FareCompare.com and Wednesdays are good for grocery shopping, according to the recipe website Taste of Home. New sales often come out, and you might find grocery stores also still offering sales from the previous week.
Buy offseason. If you want to buy a grill, patio furniture or a lawn mower, consider purchasing before the cold weather sets in. For instance, in November, when it’s still cold but after most people have purchased their winter gear, Gall says, “apparel retailers will be heavily discounting winter staples to get ready for the inventory they will bring in for next season. Look for great deals on coats, sweaters, boots and cold-weather accessories like scarves and gloves. This can also be a great time to buy cold-weather gear like ski jackets and pants, as well as snowboards and skis.”
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