Capitals star Alex Ovechkin posed in front of a green screen at Kettler Capitals Iceplex in Ballston yesterday for a “virtual statue” video shoot. The video will be be used to allow smart phone users to take a photo with a virtual Ovechkin at Taste of Arlington, which is scheduled for Sunday, May 19.
As reported earlier this month, Ovechkin is one of three “virtual statues” that will be set up around the festival. The other two are Washington Wizards point guard John Wall or D.C. United midfielder Chris Pontius.
Users will be able to walk up to a posted “Augmented Reality” (AR) marker at Taste of Arlington, scan a code with their phone, and see a brief video of a sports star. From a press release:
The AR marker is similar to a QR or “quick response” code. By targeting an AR marker with the camera on their phone or tablet, users will view a short video and have the opportunity to pose for a photo with the celebrity. After capturing their virtual photo op with the celebrity, guests may share the images to Facebook or Twitter, and are eligible to enter a contest sponsored by the Ballston BID to win a sports prize package including sporting event tickets and signed memorabilia.
The digital statue custom displays will be located throughout Taste of Arlington. Each display will have a backdrop, a statue base, and an event assistant to help facilitate the process or provide a tablet for those without a compatible mobile device.
The mobile app required to view the virtual statues will be available via the Google Play Market for Android and the Apple App Store, according to the Ballston Business Improvement District. Taste of Arlington will be held in Ballston on May 19th from noon to 5 p.m.
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