There are plenty of frozen yogurt shops to go around, but a pair of local businessmen opening one in Bethesda say they have the perfect location in which to thrive.
Ash Rahimi and his business partner will open their second location of FYI (Frozen Yogurt Indulgence) in the Georgetown Square shopping center in the next week or two.
What sets this shop apart? Rahimi says it’s the location and the options other than yogurt. The shop will offer smoothies, juices, milkshakes and locally-sourced wheatgrass shots to go along with six flavors of self-serve yogurt.
The shop, next to Georgetown Square Wine and Beer just steps from a busy Giant grocery store and Walter Johnson High School, is in a prime spot.
“It’s about finding good locations,” Rahimi said. “For us, being right next to the high school in a great community is perfect. I say the things I need in an area are a gym, a school, a church and a synagogue. That shows you a community and we have that here.”
Rahimi’s first FYI location was in L’Enfant Plaza in D.C.