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Wealthy ready to spend again

Monday - 2/21/2011, 10:04am  ET

Jason Fraley,

UNDATED - Call it a re-splurgence.

Wealthy Americans are ready to splurge again, and luxury marketers are ready to help them.

Porsche will soon roll out its $630,000 hybrid car, the 918 Spyder.

This coming holiday season, Prima Cinema will offer a $20,000 device that brings movies to your home the same day they premiere in the theater.

Skeptics tell USA TODAY such luxury spending is silly during a still shaky economy, but others say it could be a sign of a broader wave of shopping courage.

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