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There's More to Amazon Than Price

Thursday - 8/29/2013, 9:08am  ET

A group of analysts over at BB&T price-compared a basket of 30 items between Amazon.com and Bed Bath & Beyond , and found Bed Bath & Beyond to be victorious. On average, Bed Bath & Beyond's prices were 6.5% better than Amazon's, and after accounting for its ubiquitous 20% off coupons, the gap widened to 25%.

Fool contributor Steve Heller believes that investors should take this finding with a grain of salt, given the limited scope of the comparison. Additionally, he believes there's one underlying factor that brick-and-mortar retailers simply cannot compete with Amazon on: convenience. Check out the video below to get his full thoughts on the subject.

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